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50% of consumers use social media to research an insurance product, but 67% said the content didn’t help them make a decision.

Although insurance consumers are actively looking on social media for information, they find irrelevant or unclear content. So why are many in the insurance industry still reluctant to establish a concrete social media strategy?

Read our new infographic, Successful Social Media Strategies for Insurers, to learn how to engage with the (increasingly) connected insurance consumers.  

Fill out to download the infographic